News Community Media. Throughout the partnership journalists will be seeking out stories on how neighbours have supported each other through triumphs and tragedies - all of the things that demonstrate how communities stick together.
As well, each newspaper within the News Community Media group will be recognising and rewarding good neighbours by saying thanks on behalf of the entire local community.
Each week 6.5 million Australians are reached through the 127 locally dominant newspaper titles in the group. It comprises Cumberland and Courier Newspapers (NSW), Leader Newspapers (V), Quest Newspapers (Q), Messenger Newspapers (SA) and Community News (WA).
News Community Media newspapers have been key supporters of Neighbour Day right from the beginning in 2003.
“Neighbour Day is a great Australian initiative which connects people at their front door. It’s going to be a strong and productive relationship and News Community Media is proud to be the first National Support Partner,” said Bob Osburn, Editor-in-Chief of the Cumberland Newspaper Group.
Media Release
Links -
Cumberland Courier Leader Messenger Quest Community
The Big Issue featured the first paid advertising campaign for Neighbour Day in 2009 with placement sponsored by Dulux and GNC LiveWell. Help the unemployed and homeless by buying your copy. Website
Qantas will screen Saatchi & Saatchi's pro bono television commercial free of charge on flights during March. That's certainly the Spirit of Australia for Australia's annual celebration of community.
Norton Rose generously provided their services pro bono to trademark and protect the Neighbour Day logo and positioning statement. Pro bono work is undertaken on a voluntary basis by staff at Norton Rose. The work carries the same status as fee-paying work and is given equal recognition in staff promotion. Website Saatchi & Saatchi In 2008 Steve Back and Dave Bowman put together a national campaign to promote Neighbour Day shot on location in the Sydney suburbs of Toongabbie and Pendle Hill. All of the cast, crew and staff who worked on the project generously donated their time with production companies providing their resources pro bono. 2008 commercial or
Movie Network Channels are screening the 30" and 45" Neighbour Day television commercials across all of their channels on Foxtel and Austar during March. Look out for the spots during your favourite movies! Website
Network Ten will also screen the tvcs in network and local programming in all markets right across Australia. Website
Nine Network Australia CEO David Gyngell put his stamp on the 2009 campaign and pledged his network's support for Neighbour Day in Sydney, Melbourne and Brisbane by running the spots for free! Website
The Seven Network will screen the tvcs in network and local programming right across Australia. Website
SBS has a commitment to harmony and cultural understanding so look out for the tvcs throughout March. Website
Other broadcasters supporting Neighbour Day -
WIN Television is a Nine Network affiliate and will screen the tvcs in Canberra, Adelaide and Perth as well as through their regional stations in NSW, Victoria, Queensland, South Australia and Western Australia. Website
Prime is a Seven Network broadcaster in Canberra, the Gold Coast and regional NSW and Victoria. Website
Imparja Television is a Nine Network affiliate which broadcasts to Central and remote Australia. Website
TVS Sydney is a not-for-profit company with broadcast facilities based at the University of Western Sydney (Werrington) providing community television services across metropolitan Sydney. The TVS signal can be received from Wollongong to the Central Coast and across to the lower Blue Mountains. In 2009 TVS broadcast the Neighbour Day tvc and provide it to interstate broadcasters who are members of the Australian Community Television Alliance. Website
Ripefruit is Neighbour Day's website partner, keeping us connected and in touch with the world since 2005. Based in Melbourne, Ripefruit is an independent team of experienced specialists providing web marketing solutions and support to clients across 3 continents. Website